MAC Presents since Aug 2004
President
Creative Artists Agency Sep 2006 - Oct 2007
Consultant
MAD Booking & Events May 1999 - Aug 2004
President
William Morris Agency Jul 1997 - Sep 1998
Assistant
Cellar Door Concerts May 1995 - Jul 1997
Director of Marketing
Education:
Rhodes College 1992 - 1995
University of Oxford 1994 - 1994
Harpeth Hall High School 1988 - 1992
Skills:
Sponsorship Sales Sponsorship Management Corporate Sponsorships Sponsorship Negotiations Sponsorship Strategy Sponsorship Event Planning Event Management Event Marketing Corporate Events Corporate Branding Music Industry Music Marketing Strategy Marketing Management Social Media Social Media Marketing Social Media Relations Video Production Production Management Talent Booking Talent Selection Talent Management Fashion Marketing Fashion Fashion Shows Production Managment Digital Media Entertainment Marketing Online Marketing Digital Marketing Festivals Entrepreneurship Band Press Releases Leadership Music Licensing Strategic Partnerships Live Events Brand Development New Media Concerts Advertising Publicity Social Networking Mobile Marketing
Awards:
Billboard Marketing & Promotion Award Billboard Magazine Tim McGraw and Faith HIll/Jeep sponsorship Billboard Marketing & Promotion Award Billboard Magazine Keith Urban and Kingsford/KC Masterpeice sponsorship 40 Under 40 Nashville Business Journal Billboard's Women in Music/Top 25 Billboard Magazine Billboard's Women in Music recognizes the female executives who drive our business forward with vision, dedication and hard work.
Billboard's Women in Music/Top 20 Billboard Magazine Billboard's Women in Music recognizes the female executives who drive our business forward with vision, dedication and hard work. Stevie Awards for Women in Business Stevie Awards Consumer Marketing Campaign of the Year (Keith Urban and AT&T/Samsung) BizBash NYC Award BizBash Best Entertainment Program (Foo Fighters Garage Tour Presented by BlackBerry) Mobile Excellence Awards Mobile Excellence Awards Best Brand Marketing Campaign, AT&T and Samsung for Samsung Infuse 4G/Keith Urban Billboard's Women in Music/Top 30 Billboard Magazine Billboard's Women in Music recognizes the female executives who drive our business forward with vision, dedication and hard work. Stevie Awards for Women in Business Stevie Awards Small-Budget Marketing Campaign of the Year (rag & bone and AT&T/Samsung)
Graduated from Tacoma Baptist Highschool. Went to TCC and Pierce College for my AA. Worked at Pirece, was a nanny and coached cheerleaders at Steilacoom Hish School during those years. Married to Jeff...
Bragging Rights:
Married 22 years, 3 fabulous kids, finishing my BS at UW
Marcie Allen
Marcie Allen
News
From Fenty Beauty to Savage: The Secrets to Rihanna's Business Success
Every single artist Ive talked to wants a Gucci deal,Marcie Allen, president of music sponsorship and activation agency MAC Presents, tellsBillboard. Guess what? Unless youreThe Rolling Stones, your fans cant afford Gucci. Most of the artists coming up today are younger, and their key fan d
Date: May 11, 2018
Category: Entertainment
Source: Google
The Grammys Face a Major Overhaul Amid Continued Protest
executives in the music community called for Portnow to resign. The letter, written by Artist Group Internationals Marsha Vlasic, MAC Presents Marcie Allen, and Friends At Works Ty Stiklorius, and per Billboard, a dozen others, spoke to why Portnow is not a fit for an academy that wants progression. The p
Date: Feb 02, 2018
Category: Entertainment
Source: Google
In Days After Grammys, a #MeToo Spark Comes to Music
Among the other women who signed it were Cara Lewis, a top hip-hop agent; Ty Stiklorius, John Legends manager; Jennifer Justice of the concert promoter Superfly; the talent agents Natalia Nastaskin and Marsha Vlasic; Marcie Allen, a branding executive; and Gillian Bar, another partner at Ms. Carrol
Date: Feb 01, 2018
Category: Entertainment
Source: Google
Female Music Executives Call for Neil Portnow's Resignation From Recording Academy
open letter on Thursday (Feb. 1), Artist Group International's Marsha Vlasic, MAC Presents'Marcie Allen,Friends At Works Ty Stikloriusand more than a dozen others said Portnow's comment was "wrong and insulting and, at its core, oblivious to the vast body of work created by and with women." The
Date: Feb 01, 2018
Category: Entertainment
Source: Google
Recording Academy CEO Neil Portnow Announces Grammys Task Force to Address Biases Against Female ...
Immediately following the release of his Thursday remarks, a letter signed by more than 20 leading female executives in the industry, including Artist Group International Marsha Vlasic, MAC Presents Marcie Allen and Friends At Works Ty Stiklorius released an open letter to Portnow calling for his r
industry insiders think time away could benefit both his well-being and business. "At this point, Justin Bieber needs to disappear for a little while and come back with a hit record," says Marcie Allen, president of music-branding agency MAC Presents, "because we all know everyone loves a comeback.
and has no shortage of free PR and media buzz working in its favor. "I realized the tides had shifted when I saw CNN the next day and six minutes of every hour was dedicated to coverage of Jay-Z and Samsung," says Marcie Allen, president of MAC Presents and an 18-year veteran of music sponsorships.
Petersburg Harris High School Petersburg IL 1964-1968
Community:
Peter Liggett, Mary Fricke, Vicki Combs, Ronald Pond, Edith Kinney, Kim Masten, Raleigh Bagby, Rachel Jenson, William Bailey, Paul Davis, Pat Weatherby