Beauticontrol Oct 2014 - Nov 2015
Senior Brand Manager
Independent Strategy and Marketing Consulting Oct 2014 - Nov 2015
Principal Consultant
Windward Cove Aoao Mar 2013 - Mar 2015
President Board of Directors
Mary Kay Inc. Oct 1, 2008 - Oct 1, 2014
Manager Global Brand Development
Mary Kay Inc. Aug 1, 2003 - Oct 1, 2008
Manager Us Product and Promotional Strategy
Education:
University of Houston 2014 - 2014
The Martin Luther University of Halle - Wittenberg 2000 - 2006
Master of Business Administration, Masters
University of Houston 1992 - 1993
Skills:
Brand Development Product Development Marketing Strategy Marketing Strategy Product Management International Marketing Market Planning Cosmetics Retail Management Forecasting Product Launch Business Development Fragrance Market Analysis Program Management Brand Management Marketing Communications Strategic Planning Consumer Products Beauty Industry Marketing Management Competitive Analysis Market Research Cross Functional Team Leadership Project Management Public Relations Pricing Product Marketing Entrepreneurship International Business Integrated Marketing Skin Care Customer Insight Sales Social Media Marketing Event Management Leadership Budgets Global Marketing Advertising Team Building Customer Service Business Strategy
Languages:
English German
Certifications:
Certificate In Strategic Foresight United States Patent 9,345, 305 5/24/16 University of Houston
Apparatus and methods for providing samples (e.g., cosmetic samples) with primary product packages (e.g., cosmetic product packages) exterior to the primary product package.
Customizable Cosmetic Containers, Systems, And Methods
Rhonda L. Shasteen - Lucas TX, US Karola Sajuns - Frisco TX, US
Assignee:
MARY KAY INC. - Dallas TX
International Classification:
G06Q 30/06 B65D 85/00
US Classification:
705 265, 2064595
Abstract:
Customizable cosmetic containers, customization components, kits, and methods In one embodiment a kit is disclosed comprising a cosmetic container comprising a body, the body defining a cavity configured to receive a cosmetic product, and the body configured to be coupled to a lid in a closed position such that the body and the lid cooperate to substantially enclose the cavity and two or more customization components each configured to be connected to at least one of the body and a lid such that at least a portion of the customization component contours to the shape of a surface of the at least one of the body and lid.
Customizable Cosmetic Containers, Systems And Methods
A kit comprising a lipstick container comprising a body, the body defining a cavity configured to receive a lipstick product, and the body configured to be coupled to a lid in a closed position such that the body and the lid cooperate to substantially enclose the cavity, and a customization skin comprising a resilient, flexible material that includes silicone, the customization skin configured to be removably and interchangeably coupled to the body or the lid of the lipstick container such that the customization skin fits over and around a portion of the body or a portion of the lid and remains coupled to the body or to the lid through static-cling, without adhesive, where the customization skin does not interfere with removal of the lid from the body.
Apparautus And Methods For Providing Samples External To The Packaging Of A Product
Apparatus and methods for providing samples (e.g., cosmetic samples) with primary product packages (e.g., cosmetic product packages) exterior to the primary product package.
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