Paul A. Herman - Cave Creek AZ, US Greg M. Keeley - New York NY, US Vernon Marshall - Montclair NJ, US Paula S. Schwalje - Chandler AZ, US Brian J. Yasz - Cave Creek AZ, US
Assignee:
American Express Travel Related Services Company, Inc. - New York NY
International Classification:
G06Q 30/00
US Classification:
705 1452, 705 1453, 705 1449
Abstract:
The disclosed system allows a credit or charge card issuer to provide its card members with a list of merchants, products, services, vacation destinations or other offerings that might be of interest based on the purchases of similar card members. In one instance, this process looks at all card members that made purchases at a merchant and then it identifies all other merchants in the same category where those card members also made purchases. The associated merchants are ranked based on largest number of shared card members and the top results may be shared with card members or merchants in order to enhance promotions, card use and marketing.
Method And Apparatus For Collaborative Filtering Of Card Member Transactions
Paul Herman - Cave Creek AZ, US Greg Keeley - New York NY, US Vernon Marshall - Montclair NJ, US Paula Schwalje - Chandler AZ, US Brian Yasz - Cave Creek AZ, US
Assignee:
AMERICAN EXPRESS TRAVEL RELATED SERVICES COMPANY, INC. - New York NY
International Classification:
G07G 1/00
US Classification:
705010000
Abstract:
The disclosed system allows a credit or charge card issuer to provide its card members with a list of merchants, products, services, vacation destinations or other offerings that might be of interest based on the purchases of similar card members. In one instance, this process looks at all card members that made purchases at a merchant and then it identifies all other merchants in the same category where those card members also made purchases. The associated merchants are ranked based on largest number of shared card members and the top results may be shared with card members or merchants in order to enhance promotions, card use and marketing.
Method And Apparatus For Collaborative Filtering Of Card Member Transactions
Paul A. Herman - Cave Creek AZ, US Greg M. Keeley - New York NY, US Vernon Marshall - Montclair NJ, US Paula S. Schwalje - Chandler AZ, US Brian J. Yasz - Cave Creek AZ, US
Assignee:
American Express Travel Related Services Company, Inc. - New York NY
International Classification:
G06Q 30/02 G06Q 40/00
US Classification:
705 1425, 705 35
Abstract:
The disclosed system allows a credit or charge card issuer to provide its card members with a list of merchants, products, services, vacation destinations or other offerings that might be of interest based on the purchases of similar card members. In one instance, this process looks at all card members that made purchases at a merchant and then it identifies all other merchants in the same category where those card members also made purchases. The associated merchants are ranked based on largest number of shared card members and the top results may be shared with card members or merchants in order to enhance promotions, card use and marketing.
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